The 3D garments are later combined with the real life picture in a photo editing software.
This technique allows us to create a library of pictures, poses and backgrounds in one photoshoot day which can be used with various garments throughout the year. This makes the creation of lookbook pictures more efficient and sustainable. We are saving time and money that we would usually spend on multiple photoshoots as well as physical samples and transport.
Also, VFX content makes us faster and more flexible because 3D samples can be combined with model images within a day of approval.
After the event, we continued working individually, expecting the next occasion to assemble together in Copenhagen (9th of August), where the judge panel will evaluate our results and announce the winner.